Amid a rapidly evolving digital landscape and increasingly sophisticated and tech-savvy consumers, the retail market has become infinitely more competitive as e-commerce becomes increasingly ubiquitous. In turn, marketers and brands keen to monetise growing online opportunities continue to ramp up spending on digital advertising, flattening growth in traditional TV advertising and shifting the paradigm further away from the old world economy. These developments have sparked waves of consolidation that drive M&A in both the E-Commerce and Digital Marketing sectors.
Digitalisation is also driving deal activity in the IT Services sector, which has had historically high volumes with no shortage of deals – large and small – due to underlying demand for new IT infrastructure from both traditional, legacy businesses, new cloud-based players and even international buyout funds.
Several of our senior professionals have extensive experience in these sectors, including Ralph Huebner, who specialises in E-Commerce and Digital Marketing, as well as Axel Brill and Miro Parizek. Hampleton has completed several deals in the Digital Business space as well, including the acquisition of Tradebyte, an e-commerce integration software provider that connects brands and retailers with its supply and providers, by German e-commerce giant Zalando. Hampleton also advised on the acquisition of M4 Systems, provider of multi-disciplinary professional services and software development, by SAGlobal, a leader in solutions and services around Microsoft’s Dynamics AX ERP solution.
For more information on Digital Business, please feel free to request a complimentary copy of our 1H2017 research reports on Digital Marketing, E-Commerce and IT Services, covering transactions and trends in each of these respective M&A markets.